

Value Proposition
This week, I discuss the value proposition section of a lean canvas and apply it to the hypothetical business model (recycling). A value proposition should be a short clear statement that defines your services and differentiates you from your competitors. Uber has a very good statement. Check out the video and subscribe. Enjoy.


Lean Canvas
This week I walk through the first four sections of a Lean Canvas template using a hypothetical business idea (solid waste/compost). The section focuses on key performance indicators (KPIs) and determining the cost structure (fixed/variable costs).


Have a Plan
This week I discuss the different types of business planning templates and the reasons for creating a plan. This is the first in a series of videos where I will use a hypothetical business idea to create a Lean Canvas template. The template will be posted on my website after the last video. Thanks for watching!


Solve a Problem
This week I discuss the fundamental reasons for a business: generate revenue and solve a problem. If your business generates revenue, eliminates inefficiencies or differentiates you from a competitor, you may have a viable business plan.

Before you create your business plan, make sure you have the right business model
Depending on what your company is trying to do to be successful, and how you define success, you may or not need a detailed business plan to demonstrate your path forward. You will still need to understand your business model though and the factors that go into making a specific business model a success. A business model can serve as a guide to indicate when you have strayed off course or it can lay the framework for a business plan. By analyzing your business model, you can


What Type of Business
This week Zach discusses "What Type of Business" an individual should start. Is a franchise a good option? Do you want to start a home-based business? How does a business type impact later questions? Disclaimer: Video is for educational purposes only, not legal advice. Viewing and communicating with the Law Office of Zachary L. Luea via social media does not create an attorney/client relationship. Please speak with an attorney if you need legal advice.
Why Start a Small Business
In a new video series, I discuss the most important question to ask before starting a business: Why am I starting this business? Answering this question helps a business owner set goals and determine the type of business model that works best for her lifestyle. Click on the link below for the video.